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Free the Fruit game

Millipede for Boost Juice

It’s a fruit apocalypse! One minute Mango Man was enjoying breakfast with Katy Berry, then she’s gone! Help Mango Man save his fruity friends and be rewarded with free Boosts and more! Travel across the nation freeing fruit from Boost stores but watch out for the fruitnappers!

Download to play now!

Stats

 #1 Australian iPhone Game within the first week of release

300,000+ Australian Downloads

[App] Design Awards 2016 GOLD / Best Mobile Marketing Campaign

 

Visual design

Boost Juice is a cheeky, fun and forward thinking brand. Together with Millipede, they created a game to engage with Boost Juice’s core audience that was outside the brand’s retail space and existing digital and social platforms.

I was able to jump on this project at an early stage to help design a series of Boost-inspired boss characters, backgrounds and contribute to the overall look and feel to the game. Our clean and minimal vector designs allowed the character animators to push the performance of Mango Man and his tight nit group of fruits characters. 

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Character Design

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Character Sketches

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Watch the trailer here

Additional Credits

Mark White - Art Lead, Millipede

Richard McBride - Senior Designer, Millipede

Andrew Bowler - Designer

Josh Trotter - Animator

Keith Crawford - Animator

Links

http://freethefruit.boostjuice.com.au/